Promo Graphics for Social Media
In 2021, I was responsible for creating graphics for all betting promos for web, app, and social media. I created various Photoshop templates, type treatments, and image adjustments to make all of the graphics appear cohesive. Paul Benns (Sr. Producer & Video Editor) assisted with motion graphics and creating football helmet assets.
My Role: Senior Graphic Designer
VP of Sports Marketing & Brand: Nehme Abouzeid
Director of Content: Jessica Welman
Sr. Producer & Video Editor: Paul Benns
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
Betting Odds Templates for Social Media
In 2022, I was responsible for designing daily betting odds templates in Canva for Bally Bet Sportsbook. The templates needed to adhere to branding standards for Bally Bet and their sports partners, which also included a requirement to feature every single team equally. Game days consisted anywhere between one and twelve games, so a variety of templates needed to be created.
My Role: Senior Graphic Designer
VP of Sports Marketing & Brand: Nehme Abouzeid
Director of Content: Jessica Welman
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
MLF x Bally Bet – Angler of the Year
In 2022, Bally’s became Major League Fishing’s Angler of the Year (AOY) sponsor. I was tasked with designing a new Angler of the Year logo that incorporated the Bally Bet logo, as well as layouts for social media and a magazine ad. The logo design was also used on the anglers’ jerseys and anywhere else the AOY award was mentioned.
My Role: Senior Graphic Designer
VP of Sports Marketing & Brand: Nehme Abouzeid
Director of Content: Jessica Welman
Sr. Producer: Paul Benns
MLF Magazine Ad
Social Media Graphic Concept by Paul Benns and Roderic Suarez
View this post on Instagram
View this post on Instagram
View this post on Instagram
Minor League Baseball Partnership
In 2022, Bally’s became an official partner of Minor League Baseball. I was tasked with creating a program ad, which was inserted in all of the print programs for every single Minor League Baseball ballpark nationwide.
The objective was to build brand awareness for three Bally’s Interactive ventures: Bally Bet, Bally Play, and Monkey Knife Fight.
My Role: Senior Graphic Designer
VP of Sports Marketing & Brand: Nehme Abouzeid
Director of Design: Stefan Hodgson-Groves
Design Manager: Hunter Wallace